Source: Zhongshi Electronic News

Author: Yang Fangru

Meta's launch of text -based new community platform THREADS, the number of users in a smooth look at 100 million users will be successfully launched within one week, and it has become a global "phenomenal product".The iron cage fighting contest of the CEO of Musk added the smell of thermal.

Threads Posted the upper limit of 500 words, 10 photos, and 5 minutes in length. It also adopts the sliding interface of the waterfall flow. ComparedIn its head, some people see the next clubhouse.In the early 2021, the audio platform Clubhouse, under the effect of "opening the room" with celebrities such as Musk, has also obtained tens of millions of downloads, but now it has been forgotten by generations Z.

It is worth noting that Twitter was launched as early as 2006. It is a text community platform between Web1 and Web2.For a while, it can be said that it is the last generation of online products!Meta successfully stir -fry the cold rice, and even the presidential candidates of the party in Taiwan did not dare to let go lightly, and opened an account as soon as possible.

Twitter Active users are only 250 million, and they are completely lost to 1.3 billion people from Facebook and Instagram. However, Twitter's influence in the United States and global politics is still great.Speaking channels, there is indeed room for overflowing, which made Musk decide to eat Twitter with $ 44 billion last year.

Meta's market value of more than 700 billion US dollars. Although Twitter's value is only zero, the chain effect of Yi Lord is really great.This also caused Zuckerberg to fight with Musk, not even leftovers left to Musk, and the whole bowl had to be held away.

For example, Zuckerberg's heart expects that Twitter's commercialization ability and advertising output value are already weak. If Threads can break through 200 million active users in the second half of this year, it will soon be able to make a decision with Twitter.From the perspective of the results, after the user's use length and stickiness are transferred from Twitter, Musk's personal influence will decrease significantly.

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Twitter is still called Qingliu, which has also caused Twitter to lose money in the past 5 years. The latest valuation is only 15 billion US dollars. It really makes Musk have a headache. Recently, the executive chief has given up.Will Threads be the last straw that crushes Musk's media career. For him to buy a cow for drinking milk, the subsequent snowball effect should not be underestimated.

This is the final battle of web2.After all, Meta entered the Yuan universe to lose a buttocks, and the blockchain and the cryptocurrency industry fell into a consolidation pattern.Players kicked one by one.

In order to explore the platform competition between Web2 and Web3, the eighth Whats NEXT Future Science and Technology Industry Summit will be held on July 19th."Guardian Mountain".The key is that the global online advertising scale was US $ 628.8 billion last year, and it is expected to reach US $ 1.0 billion in 2027. In Taiwan last year, digital advertising reached 58.9 billion Taiwan dollars. Meta made most of Facebook and Instagram.Everyone knows that META has long squeezed user data and privacy for many years, and has repeatedly strengthened the advertising recommendation algorithm. Whether Threads will become the "best advertising platform" and "best disappointment and fraud message platform for your mobile phone homepage in the future", It is indeed between Zuckerberg.

The author is the editor -in -chief of Technology and Chong Special Finance