This year's "Double Eleven", the two major Douyin anchors Luo Yonghao and Yu Minhong will all appear on the Taobao live broadcast room.
According to the surging news report, the reporter learned on Wednesday (October 19) that the former Douyin live broadcast "One Brother" Luo Yonghao will start Taobao live broadcast during the Double Eleven.At 8 pm on the 24th, in the "Luo Yonghao Live Room".
According to the information posted by insiders in "making friends", the current 11 shows of Luo Yonghao Taobao are in the investment promotion.
Not only Luo Yonghao, Yu Minhong will also appear on the "New Oriental Xuncheng Education Specialty Store" Taobao live room on the evening of October 31. The live broadcast content mainly involves college students' learning growth and planning.
However, this is not the first time Yu Minhong lives on Taobao.During the Double Eleven last year, Yu Minhong opened the road of Taobao's "live broadcast and brought lesson" to share university study and career path planning. Many users purchased courses such as postgraduate English and university English level 4.
The two major Internet celebrities of Douyin Luo Yonghao and Yu Minhong opened the news of Taobao live broadcast, which caused many speculations on the outside world.Some people think that this may be Taobao's vigorous "digging" Douyin anchor.
Taobao and Douyin have not responded to this. Industry insiders revealed that the header live broadcast rooms including Oriental selection and making friends have not signed exclusive agreements with Douyin, which means that the live broadcast team can be free to be freeSelect different platforms to start live broadcast.
On March 26, 2020, Luo Yonghao announced that Douyin has become an exclusive live broadcast and cargo platform, and completed the live first show at 11 pm on April 1.The whole live broadcast lasted for three hours, and the total payment transaction exceeded 110 million yuan (RMB, the same below, ST $ 21,688,800), and the cumulative number of viewers exceeded 48 million, setting the platform's highest record record at the time.
