Source: China News Agency
The one -week 2024 Shanghai Book Fair and "Book Fragrant China" Shanghai, Shanghai, came to an end at the Shanghai Exhibition Center on the evening of the 20th to achieve the total offline book sales code of 48.1483 million yuan and the sales revenue of cultural and creative products of nearly 5 million yuan.
"The Great World Civilization of the Encyclopedia of China Encyclopedia Publishing House sold out of the great world civilization in Egypt!""The top of the pyramid: the ancient Egyptian civilization exhibition" has attracted widespread attention and drives the sales of the book. "We were shipped to replenishment during the book fair and sold it again within two days.Unexpectedly.
This year, the Shanghai Book Fair "Exercise" first, first exhibition, and first signing. Reading activities such as new book conferences, master lectures, and author signed sales reached 1,024, an increase of nearly 15%year -on -year.The academic books of "niche" ushered in the "highlighting time".The Chinese Translation World Academic Refining Series is ranked among the best -selling books in the exhibition area of China Publishing Group.
In Cui Junyou's view, the reason why the Shanghai Book Fair is "hot" is mainly because this is a cultural feast to the readers of the general public."Readers have the opportunity to communicate face -to -face with famous scholars in various places. Publishing house editors can also obtain readers' suggestions on new books and future publishing plans as soon as possible."
Grabbing cultural and creative things, so that the loved stories can be "always accompanied", and it has also become a "new style" among readers.On the 20th, the reporter was in the popular cultural and creative booth -Shanghai Translation Publishing House "Seven Sea Manufacturing Bureau" that the products were inspired by writers such as Heisai and Miyazawa, and they were divided into "Oriental Archives" and "Galaxy Railway Post Office".When many themes, most shelves have been sold out.
Among them, the popularity of "Shu Yi" far exceeds the expectations of Jian Heng, the person in charge of the cultural innovation of the Shanghai Translation Publishing House."'Book Cloth' was originally a niche needs of senior book enthusiasts. I did not expect that the book fair was sold very quickly, which also reflected the popularity of the e -reading wave.The material attribute of the book, cherish your own books. "
According to statistics, the main venue of the Shanghai Book Fair was admitted to about 298,000; Among them, the two -day visits on the weekend were sold out in advance.The island from Zhejiang and the book friends went to the exhibition on the weekend, and called "too many people."Because they love the same reading UP, they know each other, and they read their favorite books online every month."The new books on the Internet are different. The offline book fair can find any new books worth reading, buy some surroundings, and gather with the book friends."
