Source: Hong Kong Zhongtong News Agency
A recent interesting phenomenon has attracted attention.After 2023, the Chinese epidemic was restarted. From Zibo to Tianjin, from Harbin to Tianshui, the topic and exposure on the Chinese network soared, all of them were northern cities.Xie Xiaowen, a well -known critic and cultural scholar in Mainland China, interpreted to Hong Kong Zhongtong News Agency that there are three reasons for the north of the Internet Red City.
In the past few years, when talking about China's Internet celebrity cities, many people's first impression is mainly southern cities such as Chongqing, Chengdu, Hangzhou, and Changsha.But since last year, more and more northern cities have begun to "go out."Xie Xiaowen explained that first of all, cultural heritage and political center leaning on the north.In Chinese history, the northern region has played the role of political center for a long time.Cities such as Xi'an (Chang'an), Beijing (Yanjing), Luoyang, and Kaifeng have been the capital of the unified dynasty. These historical and cultural resources have attracted a large number of domestic and foreign tourists, and have high visibility and topicality on the Internet.
Secondly, the geographical characteristics of the northern region are diverse, with clear seasons, from the vast plains to the majestic mountains, from the spectacular Yellow River to the mysterious desert. These unique natural landscape adds a lot of charm to the northern cities.Topics and hotspots are formed.
Xie Xiaowen continued to say that the traditional 5A -level scenic spot showed more than the nation ’s distribution in the country. To a certain extent, it explained that in the past for a long time, the southern tourism is hotter than the north, the coastal coastal is more than the inside than in the inside.The reason why Lu is more popular."However, many places in the south can be said to be in the scenic area. There are good mountains and rivers everywhere. People live in the landscape. They usually see these beautiful scenery, so it is not easy to gather people, unless it is a particularly famous scenic spot." NowThis set of evaluation mechanisms based on the number of star scenic spots has been shaken, and young people have begun to find newer and more fun cities on the Internet.possibility."More and more people feel that many domestic holy places in the country are not worse than foreign countries. The internal culture and resources are so rich that they should visit and explore in depth."
Xie Xiaowen concluded that the cultural tourism industry is only the "slope industry" in the south. Some southern cities basically do not need to actively promote marketing cultural tourism.Some cities in the southern cities have more industries that can drive economy and create wealth than Wen.
The northern cities have felt pressure on economic development, and they have turned to the cultural tourism industry to seek breakthroughs, and use cultural tourism marketing to achieve economic growth.The rise of this wave of "net red cities" in the north, from Zibo to Shijiazhuang, to Harbin, can clearly see that government departments have taken the initiative to "operate"."Zibo, Tianshui and other northern cities have become Internet celebrity cities. It shows that it has been in a state of not being attracted to large traffic for a long time. Now it is popular in the country. In fact, it is the new discovery and new understanding of the times and the crowd of the northern cities. In fact"" "Xie Xiaowen.