Source: Hong Kong 01

Eleven Super Golden Week is approaching, the Hong Kong Government is promoting the "colorful night" to revitalize the economy; at the same time, Shenzhen has introduced some measures for Shenzhen to promote consumption (referred to as "21 consumption"), and 10 "Hong Kong people's tourism consumption service demonstration blocks "encouraged Hong Kong people to go north to consume.Which of the economic methods of the revitalization of Shenzhen and Hong Kong, which is more attractive?

At this stage observation, Hong Kong people are more colorful to watch light nights, and some citizens refer to the Hong Kong government's pushing for colorful series activities such as "blind black flies", which is difficult to revitalize the economy. On the other hand, Shenzhen 21 is clearly written becauseIn all aspects of Yixing and Lexing, each aspect of revitalizing consumption, each one is attached to the responsible unit, showing the determination to attract Hong Kong people to consumption north, and currently received more praise.The data also shows that the gap between Hong Kong people north to compare the number of passengers southward. Whether Hong Kong food consumption can be resurrected by "coloring" still needs to be observed.

Shenzhen was revised as early as May to revise the regulations on city and environmental sanitation. Among them, the roadside stalls are no longer prohibited from the beginning of September.Before the implementation of the stalls, before the implementation measures were announced in September, the stalls in Shenzhen were resurrected first, and they took the first step to revitalize the economy.

Shenzhen Luohu District, which is adjacent to Hong Kong, held the "Shenzhen -Hong Kong Cultural Month" as early as July. After the opening, more than 30 events were held.

The Shenzhen Municipal Development and Reform Commission issued several measures to promote consumption on September 15, and proposed 21 key measures to promote consumption, of which convenience Hong Kong people are one of the five major points.

The document requires to build more than 10 "Hong Kong -People Tourism Consumption Service Demonstrations" in Shenzhen and issue consumer vouchers, and to improve "cross -border payment".Hong Kong 01 has previously sorted out the top ten points, and found that the content focuses on covering food, clothing, living, and educating music.The extension of multiple formats such as culture and art, car repair and maintenance ", it is obvious that the Shenzhen government hopes that Hong Kong people will not only stay in the mall to consume the" ambitions ".

In addition, Shenzhen Luohu District, near Hong Kong, launched the "Shenzhen -Hong Kong Cultural Month" in July in July. After the opening, more than 30 events were held.A large "Hong Kong element".

The Hong Kong Government announced recently that the first nostalgic Hong Kong night market "Seaside Art Tour" will be held in Wan Chai beach on the evening of September 27 to October 2 to provide citizens and passengers with free Hong Kong culture, art, music, music, music, music, and music.And the carnival of science and technology, selling Hong Kong's hundred classic feelings, and more drone performances on individual days, hoping to let the public be reached back to the bustling neon light age.

It is worth mentioning that the Hong Kong government has worked hard to fight for the old and hopes to "resurrect" the former street snacks of Hong Kong;Many classic elements such as neon lights such as neon lights are re -engraved, and the street market is flat to "a string of one -dollar".

The vendors at the Yantian Night Market in Baoan, Shenzhen revealed to Hong Kong 01 reporters that because the night market is not close to the port, it is mainly Shenzhen here, but it is easy to distinguish Hong Kong people who are consumed in the north. "Hong Kong people appear in groups.I saw that the food was so happy to take pictures of Hong Kong. "Some vendors said that the reason why Hong Kong people came to Shenzhen Night Market very much, "mainly because the price is cheap, here can be full of 20 yuan (RMB)."

In addition, more and more people bring Hong Kong's food culture into Shenzhen.Hong Kong's 01 interview with Jenny, the owner of the "Night Small Carnival" stall in Luohu Yuehai Sports Park. Before the Jenny epidemic, he served as the kindergarten director in Central. During the epidemic, he stayed in Shenzhen. Continue to work in kindergarten teachers and began to sell eggs.

When it comes to the night market culture of Hong Kong and Shenzhen, Jenny believes that the night market culture in Hong Kong is actually longer. There are Lan Kwai Fong and Night Market food culture.Until July this year, the Luohu District Government began to host the first "Shenzhen -Hong Kong Cultural Festival" to promote night market culture, bringing new business opportunities. Jenny said, "Many streets in Luohu District now have this night market culture." She believes that there will be more in the future.Hong Kong people join the ranks of Shenzhen Night Economy.

The story of

Jenny has been promoted from top to bottom in Shenzhen's night economic development, and gradually caught up with Hong Kong, which was once "colorful".In addition, Mr. Wang, the manager of the Hong Kong 01 interview with Shenzhen Luohu District's "Night Small Carnival", believes that the night market in Hong Kong runs the wrong direction.

Mr. Wang said that Hong Kong has very high labor costs, time costs, and rent. "If you do low -end, I think one is a waste of time.Hong Kong must develop a high -end market. "

Mr. Wang believes that there are no conditions in Shenzhen in Hong Kong. "There is a sentence that is so popular here. There is no open space in Shenzhen to escape as a night market." He also said that Shenzhen developed night economy, not only Luohu, Futian, NanshanAll districts also join this ranks.

Night Sports, Night Viewing, Dumeria's Business Opportunities must grasp

In addition to the late planning, "colorful nights" are relatively late, and the highlights of the activity are rare. The sound of criticism was "not diverse enough."As early as the release of "21 consumption" in Shenzhen, in April this year, in order to attract Hong Kong people to go north to fitness, the first free coupon to attract Hong Kong people to go north to book the venue movement, further driving the trend of the north, and let the Hong Kong people go north to the north.The activity is richer.

In addition to "Night Sports", art and literature activities, movies and exhibitions are a major focus in Hong Kong.Internal media reports that from January to August this year, 900 large -scale performances such as concerts and music festivals were held nationwide. Consumers' views and enthusiasm continued to rise.The combination of performance and consumption is also a big focus.

However, with the announcement of the "Night Colorful" event in Hong Kong, you can see the emergence of art and cultural activities including theater discounts, museum extension and concerts: for example: horse races will be open for free every Wednesday night; the Hong Kong Art Museum will beThe three government museums of the Hong Kong Science Museum and the Hong Kong Space Pavilion will be extended to the night tour of the night tour to tourists on September 28 for 8 consecutive Friday, Saturday, Sunday, and public holidays.

The "21 Article 21" in Shenzhen September 15 also mentioned that under the premise of ensuring safety and compliance, performance activities such as restaurants, bars, and entertainment venues were "approved."Shenzhen's official WeChat public account also pointed out that the night economy has become an important engine that stimulates Shenzhen's consumer vitality, and fully possesses the conditions for linking with cultural consumption.

The "atmosphere" of Hong Kong Night Economy is difficult to find?

In the night economy, Hong Kong has stagnated in the past ten years. The "neon city" night economy has been overtaken by Shenzhen, which is unable to compare with the night market culture."Expensive land rent + labor costs" make the Hong Kong night market no price advantage, and it is difficult to highlight the siege under the economic downturn.

More Hong Kong people bluntly said that "there is no kind of atmosphere", "exhausted from work", "I have been used to staying at home under the epidemic".Let Hong Kong truly return to the "colorful night".