Source: China News Agency
"One drama with fire and one city" phenomenon is frequent.Recently, after my Altay was broadcast based on the film and television drama adapted from Li Juan's prose, in the play, Burzin and Habahe County, Altay, Xinjiang, attracted tourists in many places in China to check in.
Meituan platform data shows that since May 7, Altay's July's cultural tourism pre -order volume (including tickets, accommodation, transportation, etc.) increased by more than 210%year -on -year;In the next month, the number of reservations from Urumqi to Altay will increase significantly.Among them, the number of reservations increased by more than 50%month -on -month.
Wei Chenggen, director of the Habahe County Culture, Sports Radio and Television and Tourism Bureau, revealed that before the play was, tourists from all over the country had come to Habahe County to find the scenery in the play.Statistics show that since May 7, Burjin County has received a total of 445,500 tourists, an increase of 68.04%year -on -year, and a comprehensive tourism revenue of 402 million yuan, an increase of 64.15%year -on -year.
Altay is a popular tourist destination in Xinjiang. It is located at the northernmost tip of Xinjiang. It is connected to Kazakhstan and Russia in the northwest.And "China Leisure Summer Capital" and "Observation Point of Summer Tourism City".
In 2023, the Aleuta region received a total of 31.551 million tourists throughout the year, an increase of 74.84%year -on -year; tourism revenue was 27.453 billion yuan, an increase of 80.67%year -on -year.
Dai Bin, Dean of the China Tourism Research Institute, said in an interview with China News Agency that Altay must really retain this wave of traffic, and also do three articles.
To solve infrastructure problems such as local transportation, Dai Bin pointed out that the long distance is one of the most important factors that restrict visitors to visit, especially for border cities such as Altay.Let tourists visit smoothly, in addition to opening more charter routes and travel columns, it is also necessary to improve the self -driving tourism facilities and service systems.
Strengthen the construction of local commercial reception facilities, including hotels, homestays, and restaurants.Dai Bin believes that in addition to the beautiful natural scenery, it is also necessary to enjoy a better life.It is necessary to cultivate local tourism market entities, increase investment in tourism, and increase public service level.
Dai Bin also pointed out that the local government has to take the momentum to increase the publicity and promotion of tourism and strengthen contact with travel agencies and OTAs.Develop the corresponding tourist routes, improve the coordination of the local public service system, government forces and social forces, and enhance the widespread social consensus of tourism.
