Source: Hong Kong Zhongtong News Agency
Author: Zhuang Gongbai
Recently, the earth's ground jar of Beijing has been a bit "fire". The poured by the people not only to visit the monuments, but also comes from the earth altar book market.
Ten years after the theme of "I and the Earth" and the people, after ten years, they returned to the public vision again on the 8th, and reached the highest history in terms of exhibitors and the number of exhibitors.The original name of the Gandan Book Market in Beijing, began in the early 1990s. It has a huge number of "fan bases" and also carries the cultural memory of a generation.
Mr. Wang, who came to the book market, introduced that the early years of the earth altar market was like the temple fair of the Beijing culture.The earth's altar is a landmark -type building on the north extension of the Beijing central axis. The famous writer Shi Tiesheng once thought about life, perceive the meaning of life, and authored me and the earth altar.
This session of the earth altar market is 11 days, with a total area of 15,000 square meters, and 350 exhibition sheds in 8 major areas. 208 exhibitors will focus on exhibiting more than 400,000 boutique books, covering almost in various fields and different periods.Books.In the theme exhibition area, the organizer specially exhibited 39 works from 37 writers including Di Jan and Wang Meng, Yu Guangzhong, Wang Zengqi, and Jin Yong.
The reporter noticed that book vendors generally made discounts.Forty, 50 % off, or even one -fold signboards can be seen at the scene.Some merchants join the Beijing Cultural Consumption Promotion Action. People can scan the code on the spot to receive a coupon package worth 50 yuan and enjoy the "folding".According to statistics, the Titan Book Market received 20,000 tourists on the first day, and some people even pushed the shopping carts in batches.
Ms. Liu brought her daughter to the earth altar to buy books early. She bought a crushed pen for Shi Tiesheng for herself.Ms. Liu said that visiting the book market to the earth altar is one of the important cultural activities when she was young and a precious memory of the times.By returning to the earth altar market, on the one hand, she missed Shi Tiesheng and felt the tenderness and love flowing in his works; on the other hand, she wanted to bring her daughter to feel the cultural tradition of Beijing's book market.
"Yesterday was the 47th anniversary of the teacher (the Chinese young netizen's name for Mao Zedong).It is stressful and often confused. Some of them choose to read Mao Xuan to get the power of self -healing.On Douban, Mao Xuan was called the "belief compass" of Chinese youths by netizens. The book has also reached the top list of the Library of Tsinghua University for many years.
In addition to exhibiting traditional literary works, exhibitors also launch the way of selling well -loved by young people.Shanghai Sanlian Bookstore launched a book blind box called "Blind Book Ceremony".According to the clerk, the blind box is just published but unpublished translation books, and the book has the autographs of the translator's autograph."Before the sealing, the reader did not know what book inside was, and added some expectations and surprises in addition to reading."
However, some people also complained that the book market lacked a search mechanism. Because the book market was too huge, readers could not find the books they wanted in time, and the staff was too busy to take care of the readers' feelings, resulting in poor book purchase experience.
A staff member of a publisher told reporters that the book market is not only the "barometer" of the book publishing industry, but also a window for collecting opinions to enhance services.Generally speaking, practitioners put new products and new gameplay of the book industry on the test of readers in the book market, and formulate improvement plans according to the readers' preferences for product preferences.The staff member revealed that the company is introducing digital Internet of Things technology, and will greatly improve the book purchase experience after being put into use.
Culture scholar and writer Cui Yiyuan believes that the return of the earth altar book market is not just a tradition of 10 years ago, but also a comprehensive upgrade based on this.He believes that the earth altar market market will bring a brand -new development opportunity to Beijing's cultural life and related industries.
