Source: Qianjiang Evening News
A few days ago, the account "Xiucai" account of Ten Thousand Fans of Douyin was blocked. For a while, the reason was also different.
At the same time, "showcases" can be seen everywhere on social platforms.From the editing of Xiucai's name, to the air between netizens and Xiucai, to the "copycat imitation show", a large number of netizens poured into the live broadcast room to "chase the stars", and the huge waves set off by Xiucai have not dissipated.
Behind this farce, with the deepening of aging, how to meet the spiritual world of middle -aged and elderly people and protect the physical and mental health and safety of the elderly, it is worthy of the attention of the whole society.
The reason for being blocked is different
Some people chase love
After being blocked by thousands of net red shows, the reporter asked the Douyin platform and did not get a reply so far.
There are platform data statistics. Among the fan groups of "showcases", female users account for over 70%, and fans over 40 years old account for about 80%. Therefore, this anchor was once called "ZhongzhongElderly women's harvester ".
In May this year, an old lady of Jilin, who was over 70, took a train to Mengcheng, Anhui. She wanted to see the "male netizen" but did not know where he lived. Finally, he was persuaded to return with the help of the local police station and rescue station.Essence
There are also media reports that a Beijing old lady had rewarded more than 500,000 for the talent for a month and a half. Finally, she wanted to see the "showcase" but no one.
Another popular rumor that "Xiucai" is sealed is "tax evasion".According to media reports, a return on the acceptance of a tax illegal behavior shows that on August 15, someone had realized the real name of the State Taxation Bureau of the State Administration of Taxation to report Xu Moumou (the net name "Xiucai") suspected tax illegal acts.It was accepted on the same day; on the evening of September 2nd, a person in charge of the Bozhou Taxation Bureau said that it had received reporting materials and the relevant investigation was in progress.
However, unexpectedly, a show fell down, and tens of millions of show appeared."Speed up to middle -aged and elderly women killer", "Questioning Xiucai, understanding Xiucai, and becoming a talented talent."
The reporter noticed that on the Douyin platform, there is also an account that claims to be "fake show" and "Wu Ning Xiucai". Middle -aged men who are similar to showcases are singing and twisting their waist, selling goods live, and fans.Fun.
Even such a "cottage imitation show" has attracted some middle -aged and elderly groups."Some people told me to take a picture. They love to watch, and some people say, don't shoot it, it's too vulgar." An imitator of a short video platform told reporters that a month ago, a few of them took a few fun in the fun.After harvesting millions of likes, many people came to know how to know them. After learning that Xiucai was blocked, I dare not continue to shoot, "I'm afraid of being affected."
From fake Jin Dong to Shixiu
Who will give a string to the middle and elderly people
In the Internet era, smartphones have become increasingly popular among middle -aged and elderly groups. It is worthwhile that the elderly have not been guided in cognition.Over the years, from the fake Jin Dong to the true talent, some middle -aged and elderly people have appeared on the Internet, but have fallen into the "bureau" of emotions, exposed to the risk of deceived.If there is no correct guidance, it may cause problems such as deception or excessive addiction, affecting the physical and mental health of middle -aged and elderly people.
According to the prediction of China's aging industry development report, from 2014 to 2050, the consumption potential of China's elderly population will increase from approximately 4 trillion yuan to about 106 trillion yuan.8%increase to about 33%.Even on a short video platform that is usually considered to be a place for young people, middle -aged and elderly users with financial ability actually occupy a considerable proportion.
Data show that watching live users over 41 years old accounts for nearly 40%.Among them, users over 51 years old account for about 19%, and nearly 30%of the monthly online consumption power of users exceeds 2,000 yuan.
Zhu Yongxiang, a professor at Zhejiang University of Communication University, said in an interview with reporters that the "showcase" incident essentially reflects the elderly group. On the Internet, which is more active in the content of young people, it does not belong to the "indigenous people".Gao, at this time, an anchor such as "showcase" or "smiling city" suddenly emerged, becoming the "top flow" they can be sought after. Of course, they are happy.
"The local communities and governments where the elderly are located should pay attention to the cultural construction of middle -aged and elderly people, such as regularly organizing related activities and training to enhance the literacy of the middle -aged and elderly people to the Internet.To strengthen supervision and guidance to the group of middle -aged and elderly people, let them swim the Internet safely. "Zhu Yongxiang said.
