The Mid -Autumn Festival is approaching. This year, Hong Kong's moon cake sales are not good. Some people who are familiar with the market say that the situation of a large number of moon cakes in mainland China has not been seen.
According to the Sing Tao Daily Sunday (September 15), the person in charge of the multi -moon cake brand said in an interview that the retail market of the moon cake this year is slower than the same period last year.They are usually spending later.
Online store HKTVMALL pointed out that this year's platform provides more than 100 brands of moon cakes, including well -known chain store brands and Hong Kong characteristic brands.During the early release of moon cakes, the sales of various brands were slightly slower than last year, and sales fell 2.5%, and it was not until the Mid -Autumn Festival that gradually increased.
Someone who is familiar with mooncakes revealed that this year, a number of shops selling mooncakes in multiple ports and airports were bleak. In the past, mainland travelers went to Hong Kong to buy moon cakes to buy moon cakes.
Moon cakes in mainland China are not optimistic.It was not until the month before the Mid -Autumn Festival that started placing orders, and the order was less than previous years.
The sales manager said that because of the decrease in orders, some moon cake generation factories are now resting for one day in the last three days and can be shipped the next day.
According to the data of the China Bakery Food and Sugar Industry Association, last year China's moon cake output was 320,000 tons, with sales of 22 billion yuan (RMB, the same below, about S $ 4 billion).Sales are expected to be about 300,000 tons and about 20 billion yuan, which will decline year -on -year.
