Who is the US President's throne?In the past few elections, many people have turned their attention to the small commodity market in Yiwu, Zhejiang, China, trying to get a glimpse of it.However, this year, the victory will be Harris or Trump. The "Yiwu Index" seems to be a bit weak and cannot provide any clues.

The small commodity market in Yiwu and the US presidential election are not available at first glance, but when the election is coming, it will always attract people's attention.This is because Yiwu International Trade City is one of the world's largest wholesale markets. It receives a large number of orders from all over the world every year. During the presidential election of the United States, a large number of hats, badges, T -shirts, flags and other election products will generally usher in.

In 2016, Republican candidate Trump first won the White House. Although American public opinion is generally optimistic about his Democratic opponent Hillary, the small merchant in Yiwu has successfully predicted the sales of the two candidates at the time, and successfully predicted the predictionTrump will be elected cold.

The "Yiwu Index" reflecting the sales of campaign products has become an alternative vane for the results of the US presidential election.It obviously has no rigorous scientific basis, but it is an interesting indicator to observe the trend of Sino -US trade.

By the 2020 U.S. presidential election, the "Yiwu Index" once again became a reference indicator for people.At that time, the "Yiwu Index" predicted that Trump was very likely to be re -elected because Trump -related campaign products, including hats, cloth strips and cups, all sold hot in the Yiwu market.

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Before the US presidential election in 2020, Trump-related campaign products were selling hot in the Yiwu market.(Photo by Yang Danxu)

But as a result, everyone knows that the Democratic candidate Bayeng was elected president, and the "Yiwu Index" was "turning" after four years.

The election atmosphere deserted foreign trade market

Today, the US presidential election in 2024 has entered the countdown, but the "Yiwu Index" and the Yiwu trading market itself are unexpectedly "calm".

According to Caixin reports, the Yiwu market has fewer and fewer elections from the United States this year. The explosive mask that has been sold during the election in previous years has not been seen in the toy area of ​​the business city.Some merchants also report that the "Double Eleven" online shopping festival is approaching, and domestic orders in China are too late to rush, and international orders have no time to take care of it.

Yiwu merchants themselves are not interested in talking about US presidential elections.In their opinion, the order volume is the only key. As for what the order reflects the international political direction, it is not within their consideration.

"Made in China" products from different regions of China gathered in Yiwu International Trade City, and then sold to the world.(Photo by Yang Danxu)

Why is the election atmosphere deserted today?The first is that the US President Biden just signed the "National Flag Act" in August this year. The bill stipulates that the US government purchased by the US government must be manufactured in the United States. In addition to the symbolic significance of national identity and values, it is also conducivebusiness.This is obviously bad news for merchants selling the US flag in the Yiwu market.

But the deeper reason is the tension between Sino -US trade.According to the Financial Times report, several merchants selling flags and hats in the International Business City of Yiwu revealed that the orders for US presidential election products this year were reduced by 20%to 30%compared with 2020, because the US buyers hope that the supply chain will be moreDiversity, so it is purchased from Vietnam and Cambodia at the same time, although the price of Chinese products is low.

Another more direct reason is that as the physical wholesale market shrinks, more Chinese merchants including Yiwu foreign trade vendors choose to sell the campaign directly into the hands of American consumers through the rapidly rising e -commerce platforms such as Amazon and TEMU.

These products are known for their low prices, such as a banner printed with "Trump: Make the United States again" and can be hung at the door of the house.Four S $).In contrast, a hat designed by Trump can sell 40 yuan on the Trump campaign website.

"Made in the United States"

from China

Faced with the restrictions on Chinese products in the United States, some clever Chinese merchants have come up with countermeasures.According to reports, after the Democratic and Republican Party stated that only selling campaign products produced in the United States, many Chinese factories began to hide their identities online.

Financial Times reporters found that in the Amazon e -commerce platform, the Trump banner printed on the Amazon e -commerce platform can actually be traced back to China.When a Chinese seller was questioned, he said: "We just do our best to meet the needs of American consumers."

The practice of these Chinese merchants naturally causes dissatisfaction among American manufacturers.Kim Glas, chairman of the National Textile Group Association, protested: "When consumers clicked the button to buy, they thought they were helping workers in Ohio, Wisconsin, New York and other places, but they did not realize that these so -called 'made' in the United States ''The label is not real, in fact, it is made by the cost of subsidies overseas, and the production conditions are not even in compliance with the requirements of US laws.

During the Presidential election, low-cost campaign products such as Trump's hats are attractive to American consumers.(Bloomberg)

But the campaign products are not necessities after all. People have low requirements for their quality, and their low prices are still attractive to American consumers.At the end of the investigation, the demand for campaign products produced by the United States is still strong, although many products may not be purchased directly from Yiwu.

To be magnified, this also reflects the actual challenges of the United States trying to reduce the actual challenges facing Chinese goods dependence. The close connection between the two countries in the consumer market is difficult to cut thoroughly.Just like Temu and Shein, which swept the Chinese e -commerce platform in the United States in the past a year or two, although their rapid rise prompted the US government to sacrifice containment measures, its low -cost selling points still made many American consumers resist.

Back to the "Yiwu Index", with the "failure experience" of Trump's re -election in the last US presidential election prediction, people must not be serious about its accuracy now.Essence

Dan Yiwu Market, as a barometer for small global commodity trade trends, even if it is now predicting that the US presidential election has lost its popularity, this "deserted" still makes people see some current trends and trends of international economic and trade on the side.Another embodiment of love is still stuck and difficult to win.