As one of the most representative corporate brands in Singapore, Singapore Airlines finally reappeared after two years of severe winter, and gradually recovered the glory of the world's best airlines that it had before the epidemic.

Xinhang Group released on May 16th to the 2022/23 fiscal year at the end of March this year.In fiscal year, a net loss of 962 million yuan ended for three consecutive years.The board of directors suggested that on August 18, the tax -free year -end dividend of 28 points per share was distributed, and the 10 -point medium -term dividend per share that had been distributed at the end of last year, with a dividend of 38 points in the year.

Xinhang can quickly turn around from the bottom of the valley after the epidemic, and achieve such bright performance, and it is bound to envy many airlines that are still struggling.What we are worth discussing is the reason.The most obvious thing is that Xinhang seized the opportunity to open the border and the recovery of the aviation industry after the epidemic.Just as many other airlines are still busy, Xinhang has quickly overcome the problem of timely replenishment of employees, and the fleet can quickly invest in service. ThereforeEssence

This is not accidental, but the result of closely planning.It must be pointed out that Singapore Airlines is not an ordinary airline. It is a business card in Singapore. Therefore, some government has a strong backing.The aviation and transportation industry is an important pillar of Singapore's economy. It is also closely related to the development of other industries such as tourism, service industry, logistics industry, and strategic positioning of international transportation hubs. It is these related industries that are most impacted by the crown disease epidemic.Therefore, during the epidemic, the government has successively introduced the aviation industry aid support to maintain their core capabilities and help them prepare for recovery.

Before the epidemic, Xinhang Group hired more than 27,000 employees around the world. Although the company had to reduce some employees in response to the crisis, it also adopted the practice of arranging temporary or other transitional work for some employees.This allows the company to recall them to their original job after the epidemic and restore the original routes.

The government aid Singapore Airlines, in addition to directly helping tens of thousands of new aviation employees and their families to keep the rice bowl, and also helps local industries related to the aviation industry.Employees in these areas account for about 5 % of total employment.Without the government's strong support, it would be difficult for Xinhang to deal with this unprecedented crisis alone.In addition to the government's backing, Xinhang also received the full support of shareholders, especially Temasek Holdings, as the largest shareholder.This enables Singaporean to raise the huge emergency funds required at the most difficult moment.Therefore, it is better to concentrate the spirit. While controlling the crisis, it actively deploys the development plan after the storage of the epidemic.

As pointed out by Wu Junpeng, President of Xinhang Group, the group can obtain a record of a record of record, which is by no means accidental.This is due to the successfulness of Xinhang's success to improve the passenger capacity and seize the opportunity to recover on aerial travel.As early as the early epidemic in March 2020, the Group promised to take the lead in seizing the opportunity when recovery.It has also reached the goal of adding 3,000 cabin staff.

The three -year epidemic has made Xinhang Mongolian suffer a major loss in history, but it has also learned a lot of valuable experience. It is believed that after the baptism of this fire, Xinhang has more toughness and crisis response ability.Xinhang's passenger capacity has returned to 79 % before the epidemic in March this year. It is expected to reach about 83 % before the first half of the fiscal year of 2023/24.As a regional aviation hub, Changi Airport, the overall operating performance is also recovering rapidly.The status of this hub is actually one of the important factors of the rapid recovery of new aircraft.

The future prospects of Xinhang should be optimistic.Because the Asia -Pacific is now a fast -growing area of the aviation industry, the source of Xinhang is also steadily growing. For example, India is a new source of new customers.In addition, if China is reopened, visa -free tourism should only be a matter of time. Therefore, the level of operation of Xinhang returned to the before the epidemic refers to the next day.Of course, as other airlines gradually recover their vitality, Xinhang will also face the fierce competition before the epidemic, without room for slackness.