Source: Nikkei Chinese website
Author: 康 <<
The trend of transforming China into general product export bases is strengthening.Hitachi has expanded the scale of exports from China to Southeast Asia and Europe.Xiaosong also expands its export while cutting China's capacity.Although China's local demand is sluggish, China still has an advantage in the convenience and labor expenses of parts.Japanese companies will use China's remaining production capacity to rebuild the supply chain.
Hitachi built machines exported about 700 construction machinery from China, India, and Indonesia to other regions in 2021, and will increase to about 4,000 in 2022.More than half of them are exports from China to Southeast Asia, Europe and other regions.
Small and medium -sized machines exported to Europe and universal products used for rental were produced in the Japanese Tupu plant (Tuspu City, Ibaraki Prefecture), and have now been partially transferred to factories in Anhui Province.With the lift cooperation with Deere in the United States, Hitachi built machines need to ensure the production capacity for the North American market.Japan will add production in the North American market with the latest ICT (information communication technology) function in Japan.
Salt Tonori, Chief Financial Officer (CFO) of Hitachi Jianjian, said, "In the future, the remaining production capacity of China will continue to use the production capacity of China for exports and use Japanese production capacity for the North American market."
Due to the sluggish real estate market and excess supply, the domestic hydraulic excavator market, which is expected to be about 200,000 units in 2021, will shrink to 100,000 units in 2022.If you exclude local Chinese manufacturers, the sales of overseas manufacturers will be reduced by 40 % year -on -year to about 20,000 units.Coupled with the infrastructure investment of China's local government's fiscal deterioration, it is expected that it is expected that the sales volume will rise significantly in the future.
As local Chinese manufacturers such as Sany Heavy Industry launched a price offensive while improving their basic performance, the 2000s of Komatsu and Hitachi machines in the Chinese market have reached several percentage points in the Chinese market.The two companies' production equipment for the Chinese market has become excessive.However, China's production is competitive in raw materials and labor expenses, and Japanese component manufacturers have already settled in China and are easy to purchase parts.In this context, the trend of turning the capacity for China to export is being strengthened.
Xiao Song's export products began in fiscal year in 2021 (as of March 2022).In fiscal 2022, it will be centered on Southeast Asia and Central South America.It is mainly exported to 2021 summer 20 -ton excavator in the middle price of Southeast Asia and other markets.
President Kobayashi Katsui said, "China's demand will still maintain a serious situation in the next fiscal year, but due to low steel prices and other reasons, it will be costly competitive as a production base."Before the end of March, it will integrate production subsidiaries and component subsidiaries in Jining City, Shandong Province to adjust the local production lines and personnel to reduce annual production to 10,000 units decreased by 40 %.It is expected that the sales scale to China will be about 4,500 units in the future, and more than half of the production capacity will be used to export to other regions.
In addition to Komatsu and Hitachi, other Japanese manufacturers are also adjusting Chinese business.The Shengang machine owner owned by Kobe Steel decided to close the Hangzhou Factory of Zhejiang Province, which is facing the domestic production hydraulic excavator in China.Concentrate the production of Chinese domestic production to Chengdu, Sichuan Province, and the transfer was completed in early 2023.The annual output decreases from half to 5,500 units.
Sumitomo construction machines will export 8 -ton small and 35 -ton medium -sized medium -sized hydraulic excavators from China to Indonesia and other Southeast Asia.It is planned to increase the export volume of 2023 compared with 2022.The operating income of the excavator in China in China was in fiscal 2022 (as of December 2022) by 58%to 13.4 billion yen (S $ 134 million).Southeast Asian market.
In the operating income of Komatsu and Hitachi, it is expected to account for only 3%.In the 2010s, China had accounted for more than 10 % of operating income, and the two companies were regarded as representatives of "related stocks in China" in the Japanese stock market.As the commodity market is affected by the Chinese economy, its stock price still fluctuates with the movement of the Chinese economy, but the current direct impact of the Chinese market is limited.
From the perspective of operating profit in fiscal 2022, due to the growth of sales and price increases through sales in North America and Southeast Asia, it is expected that both companies will reach a record high.However, there are negative factors.Affected by the downturn in the domestic market, Chinese companies are seeking expansion of exports to Southeast Asia and other places.Japanese companies also confront products that reduce prices. Although they have maintained a high share, there are hidden concerns of consuming warfare.
Due to global currency tightening, construction machinery needs used for residential and road construction are declining.In an emerging market country that becomes an export destination, how Japanese companies show the advantages of prices such as fuel effects and durability to attract customers to be tested.