The Hollywood masterpiece "Avatar" has set off a long -lost view of movie viewing in China.According to the data of the China National Film Equity Office, the revenue of the box office of China ’s film in the 50th week (December 12th to 18th) was 444 million yuan (the same, about 86 million yuan), an increase of 276.27%month -on -month.Avatar, which was released in China on December 16: Water's way, 89.83%of the overall box office contributed by a single film, and became the weekly championship with a box office of 398 million yuan, driving the movie viewers by 141.24%month -on -month to 8.079 million.
According to Caixin.com, Avatar: The Water Tao opened on December 14th. Although the row rate was less than 1%, it received a market share of 70.89%for 17.968 million yuan, 32.12%The seat rate far exceeds other films.On the day of the opening of the painting on December 16, the proportion of 190 minutes of film films has increased to 79.75%, and the demand for movie viewing is also highly concentrated. On the day, the box office of 97.73%was from Avatar: Water.
The weekend of the following later, Avatar: The Water Tao has always been at the top of the box office with nearly 80%. On December 17th, the overall box office exceeded 140 million yuan, becoming a single -day box office peak at the end of the Chinese National Day file.EssenceAvatar: Three days of the water road, 399 million yuan in the box office, exceeding 355 million yuan in the first week of the Jurassic World, becoming the best introduction film in the first week of the year.
However, if compared to the same period of 2021, this result is still lower than expected.At the end of 2021, the supply of new films was relatively sufficient. Driven by Chinese domestic films such as the Middle Bureau of the Middle Bureau of the 2nd Ancient Bureau, the box office in the first two weeks of December was more than 300 million yuan.The introduction of films, the size of the 50th week of the box office also reached 579 million yuan, and the number of viewers was 14.981 million, which was nearly twice the last week.
The market capacity has not fully released potential.Cat eye movie statistics, as of December 17, the total number of Chinese business theaters was 1,0500, with an operating rate of 83.97%, which basically returned to the level after the Spring Festival at the beginning of the year.If you refer to Avatar: The score of a single film of the water, the top three provinces of the box office on the day of the movie are Guangdong, Zhejiang, and Jiangsu.Beijing's box office is less than 6 million yuan.
