Last Sunday (October 1) was the 74th anniversary of the founding of the People's Republic of China. In addition to the grand flag -raising ceremony, large wine clubs and literary evening celebrations, the Hong Kong Special Administrative Region Government was the same.The National Day Fireworks Show that has not been held in four years.At night, Victoria Harbor reappeared the blooming flowers, adding a lot of joy to the festival.On this day, the Civil Service Bureau also announced the official use of Weibo's official account, saying that she would use social platforms to interact with mainland Chinese netizens.
In the past 20 years, social networks have been very popular in Hong Kong. All departments of the Hong Kong Government have opened social accounts to allow citizens to receive official information in a timely manner through the Internet.Surprisingly, although Hong Kong and mainland China have become more frequent after 1997, the Hong Kong government has not paid attention to mainland public opinion, rarely deal with mainland media, let alone use mainland social media to strengthen publicity.
Government News Affairs Division, which plays the role of bridge between the Hong Kong Government and the Mainland Media, has always been divided into two departments of local and non -local media public relations groups, and the mainland and Taiwan media are responsible for the non -local public relations group.I remember more than ten years ago, I wrote that the government news office should subdivide a department that dedicated to dealing with cross -strait media to deal with the continuous increase in people.Later, a friend from the news department asked me to communicate and heard the opinions, but it didn't seem to follow up.
After 2008, more and more free travel tourists went to Hong Kong to travel to Hong Kong, which derived the problem of seizing the living space and resources of the locals, causing dissatisfaction with Hong Kong people, and constantly conflicting with mainland tourists.The impression of the mainland people's impression of Hong Kong is getting worse, and friends of the News Office asked me to ask some views.It is said that the Hong Kong Government also began to strengthen contact with mainland media to promote Hong Kong through the front of them.
But due to the errors in the policies of the land and port government, the people's relations between the two places continue to be tense. Some Hong Kong people even use the words "locusts" and other words to insult the mainlanders.The people of the mainland also hate Hong Kong more and more, thinking that Hong Kong people think they are, do not understand the mainland, and so on.Any publicity helplessly change this situation.
By the period of the storm in 2019, Hong Kong people have erupted by the mainland.Beijing was surprised that in the past 20 years of the return of Hong Kong, Hong Kong people have little understanding of the mainland, and even have serious prejudice.After the implementation of the Hong Kong National Security Law a few years ago, Hong Kong society gradually stabilized, and the government of Lu and Hong Kong decided to strengthen the people of the two places to understand each other.
In the past two or three years, in addition to increasing cooperation with mainland media, the Hong Kong Government has also actively introduced Hong Kong through various media and social platforms.If you look for it on the mainland network, it is not difficult to find that many Hong Kong government departments and major officials have opened social media accounts. For example, Hong Kong Chief Executive Li Jiachao opened a Weibo account on the first day of his office last year.He said in the first Weibo that "sharing daily work and life online, hoping to strengthen interaction with citizens."
The scope of work of the Hong Kong Civil Service Bureau is mainly concentrated in Hong Kong. This time, the official Weibo account is opened. In addition to introducing the latest information recruited by Hong Kong civil servants in Hong Kong people in the mainland, another reason is to strengthen interaction with mainland netizens.Let them know more about the work of the Hong Kong Civil Servant Affairs Bureau.
Strangely, although the Hong Kong government has put a lot of resources to promote Hong Kong on the mainland network, it has no obvious effect in changing the people's negative perceptions in Hong Kong.For example, after more than half a year after the Hong Kong epidemic, the recovery of the tourism industry is still slow. The number of tourists going to the mainland of Hong Kong is not as good as expected. The Hong Kong government is forced to make a big night economy.Many mainlanders say that they don't like Hong Kong and are more willing to travel to Macau.
I also have a micro experience.In recent years, I have written articles on the topic of Hong Kong. Once the title or content involves the tourism industry in Hong Kong, it will cause readers to respond a lot.Essence
The Hong Kong Government strives to tell the story of Hong Kong in the mainland.
The first thing to admit is that in recent years, Hong Kong has indeed been seriously discriminated against the mainlanders.Later, several large -scale social movements in Hong Kong have spawned individual extreme cases.These unfriendly cases have largely eliminated the image of Hong Kong's original guests.Hong Kong people have rejected Luke as a fixed impression of many mainlanders.
But in all fairness, there are also some motivations for speculation in this wave of criticism in Hong Kong.Since the customs clearance of Lu and Hong Kong, a large number of mainland travelers travel to Hong Kong. Some mainland Internet celebrities like to make films to record in Hong Kong. They deliberately exaggerated some small issues to invest in mainland netizens.
In the final analysis, there will be varying degrees of exceptions anywhere, and some Hong Kong people have indeed hate the mentality of the mainlanders in the past.However, after all, unreasonable people account for only a few, and after the implementation of the Hong Kong National Security Law, it has greatly converged.Instead, since the "locust -driven" incident in Hong Kong more than 10 years ago, the mainland also had a mentality of revenge Hong Kong. The phenomenon of scolding Hong Kong on the Internet is still popular.Some mainland Internet celebrities have accused Hong Kong people of discriminating against the mainlanders. Although they earned huge traffic, they also cheered on the fire of the Lukang contradictions to promote the opposition between the people of the two places.Beijing officials need to pay attention and follow up in this regard.