China officially promulgated notice of the blind box industry, which mentioned that the blind box operator must not sell the blind box to the minors under the age of 8.
According to the news published by the website of the State Administration of Market Supervision on Thursday (June 15), the notice of the name of the name of the blind box operating behavior (trial) (referred to) was notified in June 7The 10th Bureau of the Market Supervision Administration held on the day passed.
There are 29 guidelines, of which the laws and regulations clearly stipulate that the prohibited sales, circulation products or the service provided by the provision shall not be sold or provided in the form of a blind box.At the same time, drugs, medical devices, toxic and harmful items, flammable and explosive items, live animals, etc. have strict requirements in terms of conditions, storage, transportation, inspection and quarantine, etc., and shall not be sold in the form of blind boxes.
Food and cosmetics do not have the conditions for ensuring quality and safety and consumer equity, and should not be sold in the form of a blind box.
In addition, the guidance requires that the blind box operator must not sell blind boxes to minors under the age of 8.Selling blind box products to minors at the age of 8 and above shall be confirmed that the consent of the relevant guardian has been obtained.Encourage relevant local departments to introduce protective measures to specify the sales models of blind boxes around the elementary school campus including distance and content.
The State Administration of Market Supervision and Administration of China said that the introduction of guidance will be asymmetric in information reduction in the transaction in guiding standardized operators, reducing the shot attributes in the operation of blind box operations, and effectively protecting consumers' right to know and choice.EssenceBlind box operation is a new consumer format and new model. The specific forms are complicated and diverse. Although the guidelines are generally defined, whether it is a blind box, it is easy to have cognitive blurred areas. It needs to be judged in combination with practice.
