Low -key, low -key, low -key, reduce the sense of existence, and become self -cultivation of this big man who needs to make up for evil.

For some enterprises, business shifts from mainly to consumers to mainly facing enterprises or governments, and they no longer need attention.

This is the general trend of the times. It is no longer necessary to chase the spotlight entrepreneurs, but to welcome ethnic entrepreneurs who are conspirating and socially responsible.

As a well -known Internet mouth, Wang Xing was discovered that he hadn't updated meals for a long time.Many people are curious, why did the consistent unwilling boss suddenly disappear?

In fact, not only Wang Xing, such as Ma Yun, Liu Qiangdong, Zhou Hongyi, Zhang Yiming, Huang Yan and so on.Among them, Liu Qiangdong also returned only in 6.18.

If the Internet celebrities are empty -minded, then these Internet leaders, they only want to be a small transparency, so that everyone can't see the kind of transparency.

In a sense, the collective alternation of the people in power of the Internet header can be said to symbolize the end of the era and the opening of another era.In this process, there are major environmental changes, the turbulence of the enterprise, and the drift of the big brothers themselves. The above -mentioned interaction must eventually be proud and disappointed.

In the face of this collective silence, the big brothers will definitely have their own reasons, but exactly contain universality in the particularity; then, what should I look at this phenomenon?

1

Cultivation of the big guy: who is unlucky

From time to time, in 2019 or even earlier 2018, everything is quietly changing.At that time, Wang Xing issued a question on the meal. Which of China's first generation of Internet leaders would retire first?When, when?Except Mr. Chen Tianqiao.Don't want to, a word of words, the Internet leaders really chose to withdraw from the front desk.

And just as asked about whether he would retire at the Davos Forum in 2018, he also made it clear that I believe that I should not be before the age of 65.But this year, the occurrence of some things forced its retirement plan.It was also this year that Ma Yun officially announced that he would no longer be the chairman of Alibaba's board of directors.Later, Huang Yan and Zhang Yiming also announced that they had given up their shoulders.

Jack Ma, including Liu Qiangdong and Huang Yan, can be said to retreat in the rapids.Ma Yun was 55 years old, Liu Qiangdong was 45 years old, Huang Yan was 41 years old, and Zhang Yiming was 38 years old.

As the soul of an enterprise, why should they choose to retire when they are strong?For them, in addition to those reasons to look decent, there are actually many unspeakable places.

If Jack Ma and other bosses disappear because of retirement, then Wang Xing, who has not retired?Why is he still at the front line of Meituan? Why is it here?The answer to this question is worth pondering.

Lei Jun is in stark comparison with the above -mentioned monarchs. On August 6, Lei Jun announced that he tried to make a dialogue show Lei Jun invited you to a large cup. Just like the eye -catching poster, the whole thing was extremely high -profile.After viewing the entire Internet company, Xiaomi's founder is still annoying.

So, why is the reason?

The reason is that not all the big guys can have the luck of Zhang Yiming. Behind him, there are management management that can stabilize the situation.Xiaomi, who can't see the No. 2 character, needs Lei Jun to continue to struggle on the front line.

Many people will be attributed to the stricter of the environment for the quietness of the big brothers.In other words, the regulatory authorities began to rectify the Internet and objectively increased market risks in the short term. Therefore, the big guys can only say cautiously.

It is easier to ignore or not be taken seriously that the current people of anti -capital have emerged among the people.Under the torrent, it is basically the death of the rebellious.

In the previous aspect, it included Ant Financial in the face of soft supervision, Didi, which was regulated by the seventh departments, and Ali, Meituan, which was antitrust, and so on.In a word, these things are summarized in one sentence that supervision is teaching Internet manufacturers and Internet leaders.

In the latter aspect, whether it is the Xinjiang cotton incident or the Hongxingrk incident, it proves the importance of the people's emotions from two aspects.

In this case, the big brothers can't take back the previous quotes, let alone the reappearance of Versailles.For example, who else dares to say that you can complete the small goal of 100 million first?Not only dare not, but the big guys have to worry about being calculated.

Low -key, low -key, low -key, reduce the sense of existence, and become self -cultivation of this big man who needs to make up for evil.

For Internet companies, the extensive inferiority development model has basically reached the end, and new development ideas and models must inevitably need to experience the pain of transformation and indispensable time.

In the process, the self -cultivation of the big brothers has become more and more compulsory. It is not an exaggeration to say that this course is the first condition for the rise of the real domestic goods and the emergence of national brands.

2

Career continuation: Houlang push forward waves

For the big brothers, it is sometimes unnecessary to speak without speaking, sometimes because of the suffering of the stomach.In addition to Ma Huateng and Wang Xing, other major Internet companies such as Ali, JD.com, Bytes, Pinduoduo, etc. have entered the second generation, and no longer need to perform in front of the stage.

For some enterprises, business shifts from mainly to consumers to mainly facing enterprises or governments, and they no longer need attention.Therefore, whether the big guys speak or not, it may still depend on whether it is conducive to their career.

Xiaomi's business direction has not changed, and the successors can not see the trace.It should be noted that after a number of co -founders left, Lei Jun was 52 years old, but Xiaomi still did not have real No. 2 characters.

In the next ten years, Xiaomi's competitive environment is more complicated. Whether Lei Jun can be like Zhang Yiming's thoughts with the young idea is a problem.

Lei Jun said that when Xiaomi no longer needed him, it was the day he retired.But is this negative response, is it really good to Xiaomi?

In a sense, the problem of the successor's problem is that how the founder's career can continue to develop after he was drawn by himself, which is a big problem that must be faced.Therefore, choosing a suitable successor has become a top priority.In general, Internet companies have been integrated because of the founder's personality and corporate culture, making trust becoming a key qualification.

In this regard, in addition to Alibaba Ma Yun's heirs Zhang Yong, there are more successful examples.On May 20, 2021, Zhang Yiming announced his steps off the CEO, and the co -founder Liang Rubo will take over.

For Zhang Yiming, Liang Rubo is not only the co -founder, but also a college classmate, but also a roommate of the same dormitory.The degree of trust is no problem, the ability is okay, and the succession is naturally a matter of success.

For bytes, behind the retreat, it actually shows the ambition of advancement.Zhang Yiming seems to be decentralized, but in fact, it is to attack globalization.As he said, leading the company's global strategy and development, focusing on the exploration and strategic thinking of long -term major topics.

It can be said that Liu Qiangdong and Zhang Yiming chose to be silent. At this point, they have achieved a high consensus. They are all looking for new routes for their big ships.

Liu Qiangdong not only personally brought JD Capital in person, but also participated in Sequoia China, Strange Performance Capital, Gao Rong, and Gao RongThe funds such as this, prepare the next bigger chess.

For entrepreneurs, long -term focusing on talent construction and administrative affairs, lack of in -depth thinking, will become increasingly not sensitive to the outside world; for the Internet that is characterized by changes, losing the timely response to changes means that it means that it meansDeath.

Therefore, for the duration of their careers, the big guys can not say that they can give up the lively and noisy in front of the stage.

3

Trend of the Time: Troubled Sound of interests

Silence is not necessarily dying, or it may be Gao Gao.At present, the era of consumer Internet is gradually ending, and the industrial Internet has begun to flourish, but its key is no longer for consumers, but for B -end, such as the aforementioned enterprises and governments.

In this era, performing entrepreneurs who need to chase the spotlights are no longer needed to chase the spotlight, but are a national entrepreneur who welcomes the interests and social responsibility.

But there is an exception, that is, those companies with business -oriented business actually need to be at the helm of the big guys, such as Wang Xing of Meituan.Unfortunately, in the current emotional torrent, it is difficult to say that Wang Xing's mouth is big.

For Meituan, not only repeatedly exploited the brothers of the takeaway, but also was investigated by antitrust for the second choice. In addition, even Wang Xing's review of Huawei car was accused of private goods by the public.Therefore, whether it is Meituan itself or Wang Xing itself, in the current situation, it is obviously better than saying.

In the incident of successors, Wang Xing and Lei Jun can be said to be sympathetic.Not only Lei Jun gradually became an orphan, as well as Wang Xing.

In 2014, Wang Xing's younger brother Yang Jun resigned; in 2017, Wang Xing's entrepreneurial partner Lai Binqiang resigned; in 2016, Tsinghua classmate Yang Jinfang, who was dug by Wang Xing; in 2020, Wang Huiwen, a classmate of Wang Xing, announced his retirement.

Facing the successive departure of the old classmates and the retreat of the old friends and old rivals, can Wang Xing fight wildly?

After all, retirement is also a possibility of active results, especially under the blessing of the times of the era of large steering.In this regard, Zhou Hongyi is a typical example.To put it bluntly, he is a typical typical one of the interests of interests or stuffy.

When Zhou Hongyi was asked why he became low -key, he explained that business and government's business must be low -key.That's right, Zhou Hongyi's low -key is precisely because of business steering.

In short, a big guy is high or high -profile, not only depends on his personal character, but also on the needs of his company, especially business.

At the moment, the above factors have to be allowed to be located in the big era. At this era, the inside and outside of the system will no longer like high -profile Internet leaders. This is the real trend of the times.The general trend of moving.

Because all of them are Ming cards, the big brothers have chosen silence and even retreat. They are more and more understanding, that is, whether it is the company or their company created, the silence is really gold.