Chinese e -commerce giant JD.com is rumored to negotiate part or all holdings from Guojin Securities's largest shareholders of Guojin Securities, worth at least 1.5 billion US dollars (S $ 2 billion), the goal is to strengthen financial services.

According to Reuters, the transaction of buying equity from Yongjin Group, the largest shareholder of Guojin Securities, will be the highest acquisition of JD.com's history in the Chinese financial market.

A source said: "Valuable securities licenses are the key to transforming the huge line flow into capital flow and development and growth, otherwise they have to guide these flows to other financial institutions."

At present, Yongjin Group holds 27%of Guojin Securities; two direct people who know the matter said that JD.com has negotiated with Yongjin Group, the largest shareholder of Guojin Securities since the end of last year to seek part or all of the parts or all countries.Gold Securities equity.Judging from the scale of revenue, JD.com is the second largest e -commerce company in China.

According to Reuters, from the perspective of the market value of Guojin Securities on Wednesday, the value of 27%of the equity is about 10 billion yuan.

Sources said that although regulators have recently conducted a strict investigation of some areas of the financial industry, China's large -scale technology industry is still urgent to enter the profitable financial service industry.

Most of Jingdong's revenue comes from the core e -commerce industry. It only has some secondary financial licenses, which mainly provides online financial services, including consumer credit and wealth management products.The two sources said that JD.com has always considered entering China's rapid growth of the securities industry.

Sources pointed out that the negotiations between JD.com and Yongjin Group are still in the initial stage, and the situation may change. They are unwilling to be named because they are limited by confidentiality clauses.