Cultural and tourism directors from all over China have recently appeared in publicity to promote the trend of tourism.Director of the Tashe Cultural and Tourism Bureau of Heilongjiang was wearing a controversy of "private use" in the local minus 20 degrees to shoot the "owner of the forest".The China Tourism Daily, a subsidiary of the Ministry of Culture and Tourism, reminded officials of the tourism department to practice internal skills than the endorsement endorsement.
Du Bo waved in the forest covered by Olechun in white snow, detonating social media.However, she changed at least three sets of gorgeous shapes in the shooting. The netizens pointed out that her personal propaganda accounted for a large space, and she was suspected of "public funds".Dubo responded that the new media platform has special operating rules. If only the beauty is displayed, it will not attract fans, and it is said that the video playback volume in Tahe County will be more than 900 million, "it is a gift for the Tahe."
In addition to Dubo, the Cultural Tourism Director of Sichuan, Hubei and other places also made films this month, and related topics such as "Cultural Tourism Director" and other related topics appeared on Weibo hot search.Duo Zejiji, the director of Cultural Tourism, Daofu County, Ganzi Prefecture, Sichuan, was transformed into astronauts, Emperor Tang Ming, and King Gesar.During the promotion of the promotion of the next day on Thursday (February 23), Henan Anyang City Rong Media Center specially announced the photos of Liu Jiehua, director of the Weng -Sports Travel Service, in traditional clothing, emphasizing her "in person".
The director of the Cultural Tourism personally ended the endorsement of the hometown of tourism.As early as April 2020, He Jiaolong, the deputy head of Zhaosu County, Xinjiang, and the current deputy director of the Cultural and Tourism Bureau of the Ili Kazakh Autonomous Prefecture, brought huge traffic to his hometown with a video of the red.Liu Hong, director of the Cultural and Tourism Bureau of Ganzi Prefecture, Sichuan Province in 2021, was also well received on the Internet.
With the sharp relaxation of China's epidemic prevention and control, the tourism industry is expected to fully recover this year.According to the latest data from the China Tourism Research Institute, the number of domestic tourists in China will return to 76%before the 2019 crown disease epidemic, and domestic tourism revenue will return to 71%.The Literary and Tourism Bureau of various places "variable and drainage", strives to divide a share in the warming tourism market.
Tang Renwu, Dean of the Government Management Research Institute of Beijing Normal University, said in an interview with Lianhe Morning Post that the epidemic situation has hit the tourism industry in the past three years. He expressed his understanding of the way of attracting tourists in person to promote tourists.
The China Tourism News posted on Tuesday (February 21) that the director of the Cultural Tourism was willing to put down his body and shoot videos to show the way of endorsement for local tourism;Essence
The article emphasizes that it is important for tourism publicity, and more importantly, it is really practicing internal skills, and more things need to be promoted.
Tang Renwu also believes that the most important thing to develop tourism is to improve the quality of tourism and experience; if these elements have not improved, it is unsustainable to solicit guests by marketing methods alone.
