/> Zong Qinghou: Private enterprises should continue to deepen reform and improve the efficiency and efficiency of enterprises to a higher level.(Xinhua News Agency)

This year is the 40th anniversary of China's reform and opening up.Zong Qinghou, chairman and general manager of Hangzhou Wahaha Group, China, said at the second China Enterprise Reform and Development Forum recently held that the new era is a new era of continuing to struggle.As an important force for developing productive forces and realizing national rejuvenation, the business community shoulders a series of new tasks such as deepening reforms and achieving high -quality development.Continuously reform self, surpass themselves, and achieve high -quality development.

According to Xinhua.com, China's reform and opening up and market economy construction starts from 1978 to the 40th anniversary of this year.Zong Qinghou said: In the early days of reform and opening up, there was a shortage of economy, and opportunities were everywhere. Nowadays, the fierceness of market competition is very different from that year.He believes that if you are willing to do it, you must be willing to work, but also to be able to do it and be good at it; you must be down -to -earth.

He emphasized that the era of wealthy overnight has passed, which requires us to operate companies more cautiously, maintain a sober mind, and establish and consolidate our market position by strengthening the main business and consolidation of their market position.

Secondly, Zong Qinghou believes that in the face of the wave of consumer demand upgrades in the new era, the spirit of innovation must be closely combined with the spirit of craftsmen.For example, in recent years, Wahaha has also continuously upgraded product upgrades to develop products from lsquo; safe rsquo; to lsquo; health rsquo; development.After several years of research and development, a series of healthy solid drink products such as protein powder, goat milk powder and meal replacement powder will soon meet with consumers.

In the end, Zong Qinghou believes that private enterprises should continue to deepen reform and raise the efficiency and efficiency of enterprises to a higher level.The high -quality development of enterprises is that enterprises should increase their benefits, employees should increase their income, consumers should increase consumption level, and the state also increases financial revenue from enterprise development.

So, how to improve the efficiency and efficiency of enterprises?Zong Qinghou emphasized that we must continuously explore and summarize the theory of Chinese characteristics that are suitable for my country's national conditions and enterprises. On the one hand, we clearly clarify responsibilities and rights through the power of the system, standardize the internal and external behaviors of the enterprise, and improve efficiency.On the other hand, people are also people -oriented, unite all employees through the personality charm of managers and the cultural power of the enterprise, and work together for the goal of the enterprise.