China Fast Fashion Big Syin (Shein) on Friday (October 6) announced that it is responsible for the company's new executive appointment of the company's global growth plan. Herchi is currently seeking diversified supply chain in the regions outside China.
The Wall Street Journal reports that Marcelo Claure, the former executive of SoftBank Group, will serve as the vice chairman of Higin and stay in New York.His responsibilities include extended production to areas outside China, so as to be closer to Herchi consumers.
Klael said, "We are not going to replace China ... what we want to do is to find some countries, where we can make us gain competitive advantages through more localization."
Clas joined Higin in January this year, responsible for supervising the company's operations and strategies in Latin America, and led Higou to expand its connection with suppliers and partners in the region.
Before joining Hisyin, Claire personally invested about $ 100 million (about S $ 136 million) to Higin's e -commerce platform.
