A report shows that more than 60 % of Chinese consumers are expected to increase travel expenditure in the next six months, and the proportion is higher than the global average.

According to China News Agency, Pricewater -Yongdao released a global consumer insight to investigate the China report in Shanghai on Thursday (September 21) in Shanghai.

The report of China's tourism and cultural markets is obvious. 62%of Chinese consumers interviewed are expected to increase travel expenses in the next six months, and the proportion is higher than the global average of 40%.

Ye Yan, the partner of the consumer market industry in Mainland China, believes that this will provide major opportunities for tourism, hotels and retail, and retailers should formulate targeted marketing strategies to attract attractive attractive attractiveCustomers purchase products and services related to travel.

Pricewater -Yongdao's China consumer insights reported on the China consumer in 1,276 Chinese consumers to study the new trend, normal, and new characteristics of the current Chinese consumer market.