Lutz Meschke, the chief financial officer of Porsche, a well -known sports car brand, said the company will plan to increase the price of Porsche's latest models in the second half of 2023 in the second half of 2023.
According to the Dow Jones News Agency, Magiser said on Wednesday (May 3) at the call with reporters and analysts that after the first fiscal quarterly revenue jump and the profit margin stable, PorscheIt is planned to increase the average price of sports cars to 4%to 8%.
However, a spokesman for Porsche said the company would not increase prices in the Chinese market.
The spokesman said: "We will always pay close attention to profit margins, demand and competitive environment to maintain our ability to pricing."
Porsche said, although in the first quarterIt has strong pricing capabilities, but the return on sales of the season is 18.2%, which is the same as the same period last year.Porsche also mentioned that the cost of inflation, the increase in the cost of parts and raw materials, and the cost of R & D is the reason for the leaving profit margin.