The American car giant Ford's plan has reduced investment in the Chinese automobile market to improve profitability.
According to Bloomberg, Jim Farley, president and CEO of Ford Motor Corporation, said at the performance conference on Tuesday (May 2nd): "Our strategy in the Chinese market will take place in the Chinese market in the future.Change. We will reduce investment in China, more streamlined, and focus on high returns. "
The first quarter of the first quarter of Ford Motors far exceeds analysts' expectations.However, Ford's performance in the Chinese market was not good. Last year, the share in the Chinese market was only 2.1%, and the loss before interest tax reached US $ 572 million (about 763 million yuan).
Fale said that he took the management team to China last month and "finalized our strategy."
Fal The also said that the new plan will be more focused on commercial vehicles, which is a business that Ford achieves profitability in China.Ford also plans to use its Chinese factory as an export base for economy electric vehicles and fuel commercial vehicles.
It is reported that Ford Motors revealed last month that it would start exporting Lincoln Nautilus SUV from the Hangzhou factory to the United States.Ford also builds a battery factory in Michigan, and will adopt technology authorized by Chinese battery giant Ningde Times.
