CEO Tim Cook said the company continues to weigh whether it should keep advertising on the platform X, after its owner has been accused of antisemitism.
"It's something we constantly ask ourselves," Cook said with CBS' "Sunday Morning" that aired Sunday.
added he views X, formerly known as Twitter, as an "important property" for discourse but that there's aspects that he doesn't agree with, such as promotion of antisemitism on the platform.
"Just point blank, there is no place for it," he said.
Cook's comments come as Musk to meet with Israeli Prime Minister Benjamin Netanyahu on Monday amid escalating concerns about antisemitism on X. Musk that the talks will focus on artificial intelligence.
Nonprofit groups and third-party researchers allege that hate speech and offensive content have become more widespread on the platform since Musk took over in October. Musk and X have disputed the allegations.
Earlier this month, Musk the Anti-Defamation League after the civil rights group reported that antisemitic posts on X have increased sharply under Musk's ownership of the company. Musk blamed the ADL for lost advertising revenue, saying sales for the business were down 60%.
Musk another nonprofit, the Center for Countering Digital Hate, after it published a in June that claimed X failed to take action against several subscribers of Twitter Blue, now referred to as X Premium, when they posted inflammatory content.
— CNBC's contributed to this report.